Glimmer by Kery Beth

Author:Kery, Beth [Kery, Beth]
Language: eng
Format: mobi, epub
Tags: Romance, Contemporary, Adult
ISBN: 9780425279656
Publisher: Berkley
Published: 2015-05-05T04:00:00+00:00

TWELVE

Alice’s brain was confused. She couldn’t figure out why she kept cherishing those strange, wild, emotional moments making love with Dylan and, at the same time, cringed in anxiety when she found herself indulging in the experiences and the memories so completely.

“I think I’m going crazy,” she said quietly, her lips feathering Dylan’s skin. They’d turned out the light and set the alarm. He lay on his back with his arms surrounding her, and she on her side pressed against him, her cheek resting on his chest. His idly caressing fingers on her shoulder slowed.

“Why do you say that?”

“Because I can’t figure it out.”

“What out?” She pressed her lips to his skin, a pressure building in her chest. “Alice?” he prompted.

“Why everything seems so strange.”

Her thready whisper sounded very fragile in the yawning silence that followed.

For a moment, he didn’t speak. Alice imagined he was trying to decode her feminine oddness in his rational male brain, and again experienced that twinge of discomfort. She was exposing too much of herself.

Dylan’s hand opened at her back. He stroked her along her spine. She sensed a tension building in the air between them and regretted her momentary weakness.

“Aren’t you going to ask me anything about the reports?” she asked.

“Did you actually get anything out of them? I thought you were too distracted,” he murmured. She heard the humor in his voice and suppressed a sigh of relief. The tense moment had passed.

“I didn’t attend to them a fraction as much as I could have, but I have a few preliminary observations.”

“Okay. Let’s hear them,” he said, his firm, matter-of-fact tone reassuring her.

“That new marketing firm you hired for the Northwest region? You might want to consider hiring them globally for the VitaThirst campaign,” she said, referring to a new and popular Durand energy drink. “That social media campaign they’ve designed has had a huge effect on sales for the eighteen- to twenty-four-year-old age group, and the cost of their campaign was a fraction of what other regions spent.”

“Yeah. I noticed that. The Northwest was our test market, and that’s where we hit the hardest.”

“To good effect, obviously. But I’d warn against assuming that because you had such awesome results generally, that you’d spent your advertising dollars as wisely as you could have.” She delved into her findings, hitting the statistical highlights of what she’d absorbed so far. She sensed Dylan’s sharp focus on her the whole time, although he remained silent. “My quick and dirty cost-benefit analysis of the Northwest region campaign versus your more traditional campaigns in the other regions shows a fifteen-to-one payback, factoring in relative population of the region, age group disbursement, company costs and net sales,” she finished.

“If that’s true, then we also might need to make a correction in regard to our targeted market as well. We were going for the twenty-five- to thirty-nine-year-old health-obsessed urbanite,” Dylan mused.

“That’s exactly what I was thinking. The numbers suggest that the younger person in more sparsely populated, ‘outdoorsy’ regions might be just as prime for the product, if not more so, than your current target.

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